On Feb 18th Microsoft announced the upcoming partnership for search advertising. This new initiative, called The Yahoo! And Microsoft Search Alliance, will see both ad management programs combined under one umbrella run by Microsoft’s ad platform, adCenter, and powered by Bing (TM). The new partnership promises “More volume, less effort.” and ” of over 150 million searchers in the U.S.” The full rollout is scheduled to be completed by 2011.

 

You’ll use a single platform—Microsoft adCenter—to manage your campaigns easier and faster. With just one buy your search ads will reach users on Bing, Yahoo!, and other premium partner sites and networks, such as The Wall Street Journal Digital Network, msnbc.com, FoxSports.com, Facebook, and Buy.com.

I just loaded the redesigned website. The last year has been extremely busy and I have seriously neglected the site and blog. It's needed a face lift and upgrade for a while. I still have a few tweeks to make but It feels good to finally get the new site up. 

Things to watch.  Look for our upcomming training modules and new blog posts coming soon.  You can also follow along on twitter @IntelliDev   Subscribe to the blog RSS Feed HERE...

 

If you spend any time online these days you quickly start to get overwhelmed with the amount of login information you have to keep track of. From your bank accounts to social networking sites to your webmail, they all require a user name and password. If you are anything like me, it doesn’t take too long before keeping track of them all makes your head spin. It got to the point where I was spending a ton of time just looking up each one and trying to keep track of them on cheat sheets or scraps of paper on my desk. What a nightmare. A few weeks ago I broke down and purchased this little program and it has really helped me take control of this problem.

 

          If every car sold in our country had a real-time gas consumption meter on the dashboard and the rear window, things would change very fast. -Seth Godin

Maybe someone will invent one. Sometimes all it takes is a change in consciousness for great things to happen. If you want to read the full post here's the link: The coming backlash over green marketing

Looking for a nice guide to Keyword research? Check out this post from Brian Clark at Copyblogger.com. 5 part series on keyword research. I just ran through it. Brian does a really nice job laying out the process. Understanding how to use Keyword research to focus your website or blog topics onto what your audience is looking for can really help to increase the quantity and quality traffic.